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Program Director, Strategic Communications

Ms. Jing Hui is Program Director of Strategic Communications of Energy Foundation China, responsible for branding, communication strategy development, public relations and influence building. Before joining Energy Foundation China in August 2015, Ms. Jing worked at WWF (China) as Executive Director of Organisation Development, overseeing communications, corporate relations and the membership program. During her 10 years at WWF, she led many successful campaigns such as Earth Hour, which serve as important carriers for China’s public engagement activities for environmental protection.

Ms. Jing also worked as Director of a brand consultancy firm, government relation and business development specialist of multi-national companies, and international program officer of a government agency.

Ms. Jing holds Master’s degree in Creative and Media Enterprises from Warwick University, UK, and Bachelor’s degree in English from Beijing Second Foreign Language Institute. She has completed Program of Executive Development from IMD.


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